Insights for Arts Managers

Make better decisions to increase sales and income

The RMA offers a comprehensive suite of reports that give vital insights for strategy, forecasting, monitoring and evaluation, as well as dynamic pricing; all based on up to date information, right on your desktop.

The RMA can help you:

  • Plan more effective strategy, including scaling, discounting and subscription
  • Set up forecast models to create more accurate targets
  • Spot opportunities for dynamic pricing early and see how to capitalize on peaks in demand to exceed targets
  • Gain customer insights by eliminating the guesswork and answering important questions about how customers respond to prices
  • Evaluate strategy and report to managers and boards using all the metrics required, including the impact of dynamic pricing

Your data in your hands: With the RMA, the data is in your hands so you can make informed decisions about pricing. You’re in control.

And a great return on investment: Read our case studies to find out how other organizations have used the RMA to increase earned revenue.

“Once we installed the RMA it began paying for itself immediately. Our ROI on the product is nearly 15:1 each season. The financial gains alone make licensing it a no-brainer!”
Jen Buzzell, Director of Marketing, Signature Theatre
“While the monetary ROI of RMA just from incremental income alone has been amazing, the overall effect on my team and our workload also cannot be overstated. We now spend our time actually focusing on the data, and taking what we have learned to implement changes instead of spending all of our time just getting to the data to begin with.”
Chris Marcacci, Director of Marketing, The Fifth Avenue Theatre